Become a Dealer

At Royal Enfield, we endeavor to partner our patrons and customers in their journeys of exploration. Our main objective is to provide an immersive brand and retail experience in addition to ensuring a superior product experience. Our dealers, distributors and network teams are our extended partners in this task.

Royal Enfield employs a comprehensive and professional process for Dealership allotment. Dealer selection is done based on a variety of criteria including a personal meeting with the applicant. It is only post completion of the evaluation and selection process, that other formalities are considered.

Royal Enfield does not accept or demand money/deposits from prospective partners prior to processing the application or candidature of the Dealership.

If you receive any communication offering allotment of Royal Enfield Dealership against payment /transfer of money and/or otherwise, we advise you to seek information/clarifications by writing to us at or by contacting us on our customer care toll-free number 1800 210 0007.

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